Strategy development is a process through which organizations strive to achieve the following:

  • Agreement/communication of a vision/mission which provides overall direction for the business i.e. corporate goals/objectives
  • Agreement on key focus areas, and the course of actions to achieve them
  • Prioritization of Resource allocation

The process involves activities such as: Planning, diagnostic review, strategy development (corporate), agreement of strategy plan (usually during retreats.) and deployment of strategic plan.


  • Provides an opportunity for continuous review/update of corporate goals in line with global and national trends.
  • The executives have the opportunity to think through and align their businesses with their competitive advantages.
  • Provides learning opportunities for the middle management teams

Key deliverable

The vision statements, the strategic plans, follow up activities-deployment.